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David Cameronís Pledge to Guard Kids from Lewd Ads

by Nancy Needhima on December 30, 2011 at 1:43 PM
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David Cameronís Pledge to Guard Kids from Lewd Ads

David Cameron is setting up stern new regulations to shield children from raunchy images exhibited in advertisements.

The 45-year-old Prime Minister of the United Kingdom wants a crackdown on TV ads aimed at "the commercialisation and sexualisation" of childhood, the Daily Star reported.

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He has also written to business leaders inviting them for talks at No 10 to impose a new code.

Age ratings for raunchy music videos could also be introduced.

Source: ANI
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