Oz actress Sophia Monk is featuring in a smouldering bare-all ad campaign organised by PETA, to convince people to adopt vegetarianism.
The ad shows a naked Monk lying on a bed of crimson chilli peppers and the tag line reads 'Spice Up Your Life. Go Vegetarian'.
The actress said that ditching meat has improved the quality of her life.
"I feel good knowing that I'm not contributing to that," she said.
The singer-actress' beau Benji Madden is also a vegetarian.