The fad of gem stone facials is fast catching on in this Rajasthan capital where more and more beauty salons are offering facials that use 'bhasm' (ash) of stones like rubies, emeralds, pearls, diamonds, topaz and so on.
"Bhasm of these stones is used in ayurveda to treat neurological disorders or ailments relating to the liver, kidney or heart. But with knowledge about their cosmetic application gaining ground, people have started using them in beauty treatments, especially facials," said Chavi Sharma, a beautician.
Among the most sought after treatments in the beauty clinics is astro gem therapy.
"The therapy involves placing precious stones on the face and doing a gem stone facial as per the requirement of the skin," said Kulsum Malik, who owns a chain of beauty parlours in the city.
"Each gem stone has a specific property and the ash is used according to the skin type for treatment. Emeralds and pearls are known for their cold properties while sapphires are warm in character," she added.
These facials using the ash of sapphires, rubies, emeralds and topaz cost between Rs.350 and Rs.2,500.
"These facials are becoming popular in the city but gold and silver facials are still the most favoured facials," said Malik. Gold and silver leaves are added to the base cream that is used for the facial and which adds lustre to the face.
Another more important reason for the popularity of the gem stone facials is that they are safe and have no side effects. Unlike regular facials, no chemicals are used to treat the skin.
"With the gem stone facial I found that the glow on the skin stayed for a long time. Besides, there are no side effects. This justifies the high prices of the treatment," said college student Megha Tiwari, vouching for the popularity of the latest fad.