Quitting a bad habit like smoking can be difficult for a lot of people. For some people, even the thought makes them profoundly sad.
Now, a group of North Carolina State undergrads have developed a hardware and software system that provides automatic cigarette tracking coupled with various support services. The Nicotrax system also include quitting aids that in the end aims to help find the best quitting route for every smoker.
"For example, let's say John has a cigarette every day at 6 p.m. Our technology can learn this habit and interrupt it at 5:50 p.m., right before he is tempted to smoke. At that time, we can send John a picture of his kids to use as motivation or to provide John with a distraction to keep him from smoking," says Kyle Linton, CEO of Nicotrax.
The web platform of the system allows users to share information with counselors and physicians if they want help developing customized plans to help them quit.
"This concept, alongside tailored cessation plans or available cessation products, could greatly benefit the public at large," says Jed Rose, director of Duke's Center for Smoking Cessation.
The idea for Nicotrax was developed by four undergraduates as part of NC State University's Engineering Entrepreneurs Program. After graduation, one of those students - Suraaj Doshi - decided to stick with the idea, and Nicotrax was born. Doshi is chief technology officer of the company, and he recruited Linton, a fellow NC State grad from the class of 2014, to be CEO.