Size zero is out; hourglass is in. And trends seem to have changed with more girls preferring to sport healthier figures.
Sales of curve-creating underwear, accessories and dresses have gone up, with celebrities like Kelly Brook's body being the body shape most sought after.
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Cosmetic surgery firm Transform has seen a 175 percent increase in a year for a 13,500 pounds op involving breast and bum implants and liposuction on waists.
"It seems we may be moving on from the size-zero craze. It's no doubt in part due to gorgeous, curvy celebrities such as Kelly Brook or Holly Willoughby," the Sun quoted a Transform spokeswoman as saying.
According to shop chain Peacocks, sales of waist-squeezing control underwear have doubled in a year, and bigger bras are also flying off the shelves.
Source: ANI
According to shop chain Peacocks, sales of waist-squeezing control underwear have doubled in a year, and bigger bras are also flying off the shelves.
Source: ANI
Don't Buy into The Size Zero Fad: Cindy Crawford Advises
Cindy Crawford has advised women to stop buying magazines featuring stick thin models because she believes they have the power to change the body image stereotypes that are currently
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 The Beckham Effect: 14-Year Olds Want to Be Size ZeroTeenaged Brit girls are so obsessed with celebrities' size zero figures that they're surviving on just one meal a day in a bid to copy them. | Advertisement
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Controversy Over 'Size Zero' Models Move from Females to Males
Being super thin is a criteria necessary for female models, but now the trend has moved on to the males as well.
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