A person's friends are the strongest influence on their intentions to drink walk, reveals a new study.
According to a QUT study, peers may be the key to stopping their mates drink walking, a risky behaviour that kills on average two Australians every week.
Researcher Dr Ioni Lewis, from QUT's Centre for Accident Research and Road Safety, said that drink walking or walking while intoxicated in a public place, is linked to increased risk of injury and fatality.
Lewis said that the risks associated with drink walking were seen to be less dangerous than drink driving, however, research shows that in Australia on average 100 alcohol-affected pedestrians are killed each year, which equates to more than 5 per cent of all road crash fatalities.
The scientists also identified young males as being most at risk, because they considered drink walking to be a low-risk activity.
The study was published in Transportation Research.