About Careers Internship MedBlog Contact us
Medindia LOGIN REGISTER

Coca-Cola Criticized for Using Pornography in Internet Campaign for Children

by Rathi Manohar on July 20, 2010 at 4:08 PM
Font : A-A+

Coca-Cola Criticized for Using Pornography in Internet Campaign for Children

Coca-Cola has been severely criticized for using pornography in an internet campaign to attract children.

Coca-Cola was forced to withdraw an Internet campaign after parents accused the company of using hardcore pornographic references to target children on Facebook. Facebook promotion for Dr Pepper, a part of the Coca-Cola drinks range, posted a reference to an explicit pornographic film on the 'wall' of a minor girl.


The users allowed the company to hijack their Facebook status box as part of the promotion, posting embarrassing messages under their names. More than 160,000 people had signed up for the hoax statuses that included, "Lost my special blankie. How will I go sleepies?" and "What's wrong with peeing in the shower?"

But the marketing drive went awry when a parent complained that her 14-year-old daughter's hijacked status claimed that she had watched a hardcore pornographic film that is notorious for the obscene practices it depicts.

"I am absolutely fizzing with rage and disgust, and want a full apology and explanation," the Telegraph quoted the girl's mother Mrs. Rickman as writing on the parents' networking site Mumsnet.

"It has been brought to our attention that the Dr Pepper promotion on Facebook posted an offensive status update. We apologise for any offence caused," a spokesman said.

"As soon as we became aware of this, we took immediate action and removed the status update from the application. We have also taken the decision to end the promotion. We will take all steps necessary to ensure this does not happen again," the spokesman added.

Source: ANI

News A-Z
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
What's New on Medindia
Quiz on Low-Calorie Diet for Diabetes
World Heart Day in 2022- Use Heart for Every Heart
Anemia among Indian Women and Children Remains a Cause of Concern- National Family Health Survey-5
View all
Recommended Reading
News Archive
Date
Category
News Category

Medindia Newsletters Subscribe to our Free Newsletters!
Terms & Conditions and Privacy Policy.

More News on:
Prostitution: Fresh Stakes in the Oldest Trade Top Ten Trivial Sex Facts 

Most Popular on Medindia

Drug Interaction Checker Diaphragmatic Hernia Iron Intake Calculator Loram (2 mg) (Lorazepam) How to Reduce School Bag Weight - Simple Tips Turmeric Powder - Health Benefits, Uses & Side Effects Color Blindness Calculator Sanatogen Selfie Addiction Calculator Sinopril (2mg) (Lacidipine)
This site uses cookies to deliver our services. By using our site, you acknowledge that you have read and understand our Cookie Policy, Privacy Policy, and our Terms of Use

Sexual Problem

Consult an Expert

×

Coca-Cola Criticized for Using Pornography in Internet Campaign for Children Personalised Printable Document (PDF)

Please complete this form and we'll send you a personalised information that is requested

You may use this for your own reference or forward it to your friends.

Please use the information prudently. If you are not a medical doctor please remember to consult your healthcare provider as this information is not a substitute for professional advice.

Name *

Email Address *

Country *

Areas of Interests