It is common knowledge that most people find it difficult to deal with needles.
Dr. Jon Turk, a facial plastic surgeon in New York City, asserted that for his patients, the answer is a new technology dubbed 'Ouchless Needle.'
"This is an instant type of anesthetic that allows you to have no preparation time for the patient," Fox News quoted Turk as saying.
"...and yet still get rid of that pain associated with the needle itself."
The device attaches onto a syringe and numbs the skin just long enough to do away with the discomfort of that initial 'prick.'
"So to be able to dull that association of the needle going in and have the patient not worry so much about that pain - it has actually reduced the anxiety level a lot in patients," Turk said.
Earlier, the only way to help with needle pain was with topical cream that would have to be applied about 30 minutes before the procedure.
"Patients would often forget to put it on, and the staff sometimes wouldn't get to put it on in time," Turk said.
"It really wasn't a practical way of numbing the face."
The 'Ouchless Needle' is usually used with facial fillers like Botox and Juvaderm, but it is also effective for mole removal or for children's shots.
Turk insisted that it helps reduce redness and bruising immediately in the days following the procedure.
Lisa Levine, a regular patient at Turk's office, revealed that she has had procedures with the use of the new device and really notices a difference.
"This was definitely much easier. It was more comfortable, you don't feel the prick as much of the needle when it goes into your face," Levine said.
"It's sensitive skin, so this was very helpful," she added.