'NaturWell', which guarantees overall wellness to subscribers of the year-long programme being rolled out through homilies over the internet and medicines at doorstep, is essentially founded on the tenets mentioned in ancient texts of ayurveda, according to the conceivers, Cybele Herbal Laboratories.
Cybele, founded in 1997, has fashioned the pioneering action plan considering that a holistic ayurveda cure to mental and physical ailments requires a physician-patient interaction spanning no less than six hours.
The recently-devised regimen guarantees wellness over a year's time, based on a string of treatment given to a patient based on his or her email responses to a comprehensive list of 20 questions on the portal (http://www.cybelelife.com/).
"Today's world doesn't give people sufficient time to consult with the ayurveda doctor. Nonetheless, it requires sufficient knowledge about the patient's parameters, lifestyle, environment, heredity and social relations among others. Our questionnaire aims to know the relevant history and present of the patient," said P.N. Balaram, chief executive officer of the company based here.
It took 14 years for a group of experts with Cybele to pore over 1,18,000 codified pages of ayurveda manuals to arrive at 'NaturWell', which also takes yoga into account. The mission started in 1999 under an endocrinologist along with a team of doctors.
The documentation work was completed in 2010 and the software was developed by an American group Natural Solution Foundation (NSF), which incorporated all the compiled ayurvedic knowledge.
The 365-day personalised health regimen is divided on the principles of 'Rasayana' (energizing), and features four stages lasting three months each.