Girls whose fathers help with household chores were more likely to grow up aspiring for less traditional and potentially higher paying careers, a new study reveals.
The study shows how parents sharing dishes, laundry and other domestic duties plays a key role in shaping the gender attitudes and aspirations of their children, especially daughters.
While mothers' gender and work equality beliefs were key factors in predicting kids' attitudes toward gender, the strongest predictor of daughters' own professional ambitions was their fathers' approach to household chores.
"How fathers treat their domestic duties appears to play a unique gatekeeper role," she said.
The study suggests parents' domestic actions may speak louder than words. Even when fathers publicly endorsed gender equality, if they retained a traditional division of labour at home, their daughters were more likely to envision themselves in traditionally female-dominant jobs, such as nurse, teacher, librarian or stay-at-home-mom.
"Despite our best efforts to create workplace equality, women remain severely under-represented in leadership and management positions," Croft said.
"This study is important because it suggests that achieving gender equality at home may be one way to inspire young women to set their sights on careers from which they have traditionally been excluded," she added.
The study is set to be published in Psychological Science.