Prevent Blindness America Invites Consumers to 'See America' Through Nationwide Contest

Tuesday, April 15, 2008 General News
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CHICAGO, April 14 Prevent Blindness America todayannounced the nationwide launch of its "See America" contest, an effort toeducate Americans about the importance of preventive eye exams to promoteoverall vision health. The national non-profit group dedicated to preventingblindness and preserving sight will award the grand prize winner with theopportunity to "See America" with four complimentary plane tickets to anyUnited States destination of their choice, provided by, a leader inonline travel. The first runner-up will receive two complimentary planetickets.

The "See America" contest is open to all those affected by impaired visionor vision loss who feel as though they have "missed" important moments intheir lives. From April 14 through July 31, entrants are asked to submitstories about a time in their life that they have had to sacrifice due to pooreye health. A secondary component of the contest submission is to include adestination within the United States that entrants want to visit if they winand why that destination is so important to them. Families of the visuallyimpaired are also invited to submit nominations.

"Through this contest, we are hoping to remind consumers of what theycould be missing without their vision," said Mildred M.G. Olivier, M.D., chiefexecutive officer of the Midwest Glaucoma Center. "Regular eye care is agreat way to protect our quality of life."

Research shows that diabetic retinopathy affects more than 4.4 millionAmericans, with cataracts affecting more than 22 million Americans. Eyediseases such as glaucoma and macular degeneration affect 2.2 million and 2million respectively. Further, a 2007 study conducted by Prevent BlindnessAmerica showed the estimated costs associated with adult vision problems inthe United States to be $51.4 billion. Fortunately, half of all cases ofblindness can be prevented through early interventions like vision screeningsand dilated eye exams.

"For more than 100 years, Prevent Blindness America has championed theimportance of regular eye care and safety initiatives," said Daniel D.Garrett, senior vice president, Prevent Blindness America. "We hope this newprogram will encourage people to pause and appreciate one of our most preciousgifts -- our sight."

Those interested in participating in the contest should go to to obtain contest parameters andsubmit their story, or call 1-800-331-2020 to receive information onsubmissions by mail or fax. For more information about Prevent BlindnessAmerica and its sight-saving services, visit

Official Contest Eligibility and Rules

Contest submissions may be made by legal residents of the 50 U.S. statesand the District of Columbia, who are 14 years old or older as of April 14,2008 (each a "Submitter"). Employees of Prevent Blindness America,GolinHarris and each of their respective parent companies, affiliates,subsidiary companies, distributors, sales representatives, retailers,advertising, sales promotion and judging agencies, and all other serviceagencies involved with the Contest and members of the immediate families(parent, child, sibling and spouse of each) or households of any of the aboveare not eligible to submit entries. Void where prohibited. Contest is subjectto all federal, state and local laws and regulations.

All prizes will be awarded to the winning entries listed in conjunctionwith the designated Entry. Grand Prize: Four domestic airline ticketsprovided by Travel restrictions may apply. First Prize: Twodomestic airline tickets provided by Travel restrictions mayapply. Unclaimed prizes may not be awarded. All prizes may not be awarded ifan insufficient number of eligible Entries are received.

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