Quality Initiatives Hit Sales, Marketing, Product Development

Thursday, August 16, 2007 General News J E 4
CHAPEL HILL, N.C., Aug. 15 Growing the businessprecedes quality on the priority list of many companies. Smart businesses areinfusing quality initiatives into sales, marketing and product innovation tofuel organic growth. Accordingly, quality leaders are re-engineering theirtraditional roles in manufacturing processes and taking a seat in theboardroom to extend the corporate growth trajectory through revenuegeneration.

Leading companies integrate quality to harness innovation, todifferentiate products and improve introduction cycle time, to improvecustomer touch points, to effectively manage corporate-wide change and toadvance systems that respond to rapidly changing global markets. These qualityintegration initiatives can positively effect employee engagement, long-termprofitable growth and competitive edge.

Learn best practices from quality innovators who plan and execute theserevenue-generating initiatives at the Best Practices, LLC's GlobalBenchmarking Council conference, "Managing Quality to Drive Growth"(, at The Ritz-Carlton Hotel indowntown Atlanta, Ga., Sept. 19-21, 2007. Knowledgeable executives areprepared to share insights with you and other quality professionals grapplingwith quality integration issues during presentations, facilitated roundtablediscussions and planned networking events on and offsite.

Register now at and enter 74YJDBto receive $900 off the registration fee. Space is limited to 50 to 60executives to maximize peer-to-peer exchange and to enable you to get the mostvalue out of your time spent away from the office. A full conference agenda isavailable at

For more information about "Managing Quality to Drive Growth" or theresearch and networking opportunities available through an annual membershipin Best Practices, LLC's Global Benchmarking Council(, contact Bridget Watson at (919) 767-9238

This conference represents one of the networking opportunities at the coreof the GLOBAL BENCHMARKING COUNCIL's mission to promote primary research,knowledge exchange, and operational excellence in three broad areas ofbusiness operations:

BEST PRACTICES, LLC is a research and consulting firm that conducts workbased on the principle that organizations can chart a course to superioreconomic performance by studying the best business practices, operatingtactics, and winning strategies of world-class companies. For moreinformation, call (919) 403-0251 or visit Customer Experience -- Human Capital Management and Employee Engagement -- Quality, Productivity and Process Excellence

SOURCE Best Practices, LLC


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