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Ms. Hogan joined Crdentia in July 2006 as Web Content Manager where shewas tasked with redesigning the company's website, http://www.crdentia.com. InDecember 2006, she was promoted to Director of Marketing. In that capacity,she was responsible for developing and implementing a new corporate brand andmarketing strategy.
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"Christina has played a critical role in the Crdentia organization by morethan tripling our online recruitment leads in the past year," said JohnKaiser, CEO. "She has spearheaded our marketing strategy and has helpedestablish Crdentia as a leader in healthcare recruiting, a critical role forthe healthcare staffing industry that has been historically plagued withshortages of qualified nurses and allied staffing."
Previously, Christina held the title of Supervisor Project Management atCampbell-Ewald Advertising where she managed large client projects and createdand led their digital quality assurance group. Throughout her career,Christina has developed a wealth of marketing experience through her work withsome of the biggest brands in the world including Kaiser Permanente, BlueCross Blue Shield, Coca-Cola, General Motors, Chevrolet, The U.S. Navy and TheWall Street Journal. Christina holds a Bachelor of Science degree inEnvironmental Policy and Behavior from the University of Michigan, where shegraduated with honors.
Commenting on Christina Hogan's appointment as Vice President ofMarketing, C. Fred Toney, Crdentia's Chairman of the Board said, "Crdentia iscommitted to achieving and maintaining a revenue leadership position in thehealthcare staffing industry. While we've made much progress quite recently,the addition of Ms. Hogan as the leader of our marketing initiatives willbring energy, creativity and enhanced focus to the task. Her extensiveexperience in big marketing campaigns including her demonstrated success inlarge digital programs for Coca-Cola and Chevrolet, and healthcare brands likeBlue Cross Blue Shield, make us excited about her role in this new positionfor Crdentia."
About Crdentia Corp.
Crdentia Corp., one of the nation's leading providers of healthcarestaffing solutions, is focused on recruiting talented national andinternational healthcare professionals to meet the ever-increasing employmentneeds of over 1,500 clients. Crdentia is one of the few companies that canprovide quality temporary staff for all healthcare industry positionsincluding local nurses, travel nurses, allied health and locum tenensprofessionals. For more information, visit http://www.crdentia.com.
Forward Looking Statements
Statements contained in this release that are not historical facts areforward-looking statements that involve risks and uncertainties. Among theimportant factors which could cause actual results to differ materially fromthose in the forward-looking statements include, but are not limited to, thosediscussed in "Risk Factors" in the Company's Forms 10-K, Forms 10-Q, and otherfilings with the Securities and Exchange Commission. Such risk factorsinclude, but are not limited to, a limited operating history with no earnings;reliance on the Company's management team; the ability to successfullyimplement the Company's business plan; the ability to continue as a goingconcern; the ability to fund the Company's business and acquisition strategy;the growth of the temporary healthcare professional staffing business;difficulty in managing operations of ac
