Personality of Common Colors
"Colors, like features, follow the changes of the emotions". - Pablo Picasso
Each color has a typical character and
Violet: Is a striking magical color, which is a combination of red and
Indigo: Beauty and wisdom are attributes of this color. It can promote deep thinking which is why it is a good color to use for meditation. However, it is not recommended for those who are depressed as it can enhance those feelings. When people are troubled by a problem and are seeking an answer, this color can trigger intuition.
Blue: How often have we felt calmness enveloping us as we looked up at the blue sky? Known as the most non-controversial global color, it is usually associated with peace, harmony, security, and confidence. It is also used as a business color implying order, truth and, reliability. In some countries like China, blue is associated with immortality. In India, the Hindus relate to Lord Krishna when they think of Blue. In the Middle East, blue is a protective color whereas for the Jews it indicates holiness and spirituality. The idiom “in the blues” is usually associated with feeling low or depressed. In therapeutic terms blue is thought to bring down the pulse rate, reduce appetite and lower the temperature of the body. Some research has shown that the color blue might just stoke latent creativity.
“Green is the prime color of the world and that from which its loveliness arises.” - Pedro Calderon de Barca
Is the color of nature, it does represent health, good luck, and vitality. In today’s scenario “going green” has become the buzz word for being environment friendly. The rather infamous emotion ‘envy’ takes on a
Yellow: This color which always has the sunny side up represents joy, happiness, and optimism. In Asia
Orange: Bright and visible, the color symbolizes energy and liveliness. It is a fiery shade with a mix of yellow and red, and is aptly used to attract attention. No wonder, it finds a pride of place on caution signs. It symbolizes balance, warmth, enthusiasm, vibrance, and flamboyancy. Shades of
Red: A fiery color emanating from the sun, making most colors pale in comparison to its attractive nature. Red radiates unique energy and stands out in the spectrum of colors. One cannot miss the color
Black: Is beautiful indeed, an irony because this shade is devoid of light and therefore has no color. Black has both a positive and negative connotation – on the positive side the color is associated with elegance, power, sexuality, wealth, and on the gloomy side, it is also used to portray fear, anger, mourning, and death. Many a time, it is used to signify evil.
White: This color stands for peace, innocence, purity, and cleanliness. There is a sense of balance and calmness about the color white; Doctors and nursing staff wear
Brown: This is an earthy shade which evokes a sense of strength and reliability. It implies elegance and sophistication to most people. It might lend an air of formality and reliability when worn during formal occasions. Brown is a favorite formal office wear, especially in combination with white and can boost confidence. The color is also popularly used by interior designers as part of the décor to give a sophisticated look.