People tend to hate hypocrites because they cover up their bad behaviour. They are often regarded as liars, but, are actually more misleading than liars.

‘Hypocrites are disliked because they use their condemnation to mislead other people about their moral behaviour.’

"People dislike hypocrites because they unfairly use condemnation to gain reputational benefits and appear virtuous at the expense of those who they are condemning -- when these reputational benefits are in fact undeserved," said lead author Jillian Jordan, psychological scientist at Yale University, Connecticut, US. 




People also might dislike hypocrites because their words and deeds are inconsistent with their behaviour.
However, the study, published in the journal Psychological Science, proposes a different hypothesis, based on the idea of false signalling. Hypocrites are disliked because they use their condemnation to mislead other people about their moral behaviour.
Hypocrites also inspire moral outrage because they dishonestly signal their moral goodness that is, their condemnation of immoral behaviour signals that they are morally upright, but they fail to act in accordance with these signals.
This theory of false signalling helps explain why hypocrites are often regarded as liars, but, are actually more misleading than liars. Liars, by contrast, avoid moral condemnation and are thus less likely to malign or shame other people.
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Source-IANS