The goal of having a visually challenged boy anchor TV news was to promote and create awareness on eye donation among the people in India.

Sriramanujan said, "I am studying in 5th standard in a blind school. Even though I could never see TV, I used to listen to it keenly and follow. I wished if anyone would give me a chance to become a news anchor. Finally, Lotus Channel gave me that opportunity. I want to become an Indian Administrative Service (IAS) officer."
The chairman of Lotus channel, G.K.S. Selvakumar, said, "The main purpose of introducing the visually challenged boy was to promote and create awareness on eye donation among the people. In order to create social awareness and to change the mindset of people about disability, a blind boy has been made a news anchor for the first time by Lotus broadcasting service. Through this initiative, we hope to inspire people to donate their eyes after death. At present, he has been tasked with reading special news weekly. And after some time, Sriramanujan would become a permanent daily news reader."
Meanwhile, Sriramanujam’s mother Kalaiarasi said, "I am extremely delighted to see my son read the news with confidence. Talent cannot be restricted by disability. No disabled child should be isolated by society. My request to all parents is if you have a disabled child make them an achiever. Disability should not limit the disabled child to achieve what a normal child could otherwise achieve. Sriramanujam ’s efforts will inspire other disabled children."
Source-Medindia