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To Look Well-groomed, Men also Take to Cosmetic Products

by Savitha C Muppala on Sep 11 2011 9:42 AM

 To Look Well-groomed, Men also Take to Cosmetic Products
Cosmetics and beauty products, once considered the exclusive domain of women has now become a favorite among men too.
It is no longer a surprise to find a range of cosmetic products intended just for men.

A recent study conducted by the Marketing Department of the University of Otago has found the demand for beauty products for men witnessing an upward trend.

Supermarkets offer a plethora of beauty products to woo the customers with soaps, shampoos and deodorants especially for men.

Men are seen catching up to cash in on beauty products in a bid to look better groomed, and may be even compete with the fair sex in what was once considered exclusive to women.



Source-Medindia


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