In news that is bound to be noted by teen girls, Rihanna has disclosed that she uses the Per-fekt skincare range to get her radiant looks.
The Per-fekt skin perfection gel, worth 25 pounds, is already popular with a number of Hollywood stars including Reese Witherspoon, Goldie Hawn and Jennifer Hudson.
According to the make-up artist Mylah Morales, the product acts as an alternative to traditional powder blush. It helps to achieve a bronzed and youthful look.
The manufacturers claim that the ingredient Niacin (Vitamin B3) helps to increase circulation, while antioxidants caffeine, Vitamins A and E protect from premature skin aging.
Per-fekt was founded by US entrepreneur Richard Anderson, who previously worked with leading beauty brands including Yves Saint Laurent and Bobbi Brown.
"Today's modern, on-the-go woman doesn't have the time to apply a concealer, then colour corrector, then primer, then foundation and then powder... I created my products with her mind," he said.
The product, which should be applied to the cheekbones, forehead and the bridge of the nose, is available in two different shades and helps to boost natural skin colour.