Scientists Identify Brain's 'Sweet Spot' for Love

A region deep inside the brain which controls how quickly people make decisions about love has been discovered by scientists.

In this study by UChicago neuroscientist Stephanie Cacioppo, the patient made decisions normally about lust but showed slower reaction times when making decisions about love, in contrast to neurologically typical participants matched on age, gender and ethnicity.

Brain's Reward Area Turned Off by Selfless Love
A new variety of love, one which is selfless, turns off that area of reward in the brain, researchers have revealed.

The new data suggest that the posterior insula, which affects sensation and motor control, is implicated in feelings of lust or desire, while the anterior insula has a role in the more abstract representations involved in love.

The studies showed consistently that the anterior insula was associated with love, and the posterior insula was associated with lust. However, as in all fMRI studies, the findings were correlational.

In the study, researchers examined a 48-year-old heterosexual male in Argentina, who had suffered a stroke that damaged the function of his anterior insula. He was matched with a control group of seven Argentinian heterosexual men of the same age who had healthy anterior insula.

Here is What Separates Love from Lust
Have you ever wondered why your mind wavers between an intense longing for the opposite sex and pleasurable goals at times?

The patient and the control group were shown 40 photographs at random of attractive, young women dressed in appealing, short and long dresses and asked whether these women were objects of sexual desire or love. The patient with the damaged anterior insula showed a much slower response when asked if the women in the photos could be objects of love.

The findings have been published in the journal Current Trends in Neurology.

South Korean Lovers Express It With Matching Outfits
South Korean couples often display their relationship by wearing matching outfits, like shirts, socks, jackets, or more privately underwear; in spite of the public show-offs being frowned on.

Source-ANI

Business Booming in Japan's Love Hotels
Japan's Love Hotels cater to almost every taste while offering privacy of rooms knitted out like medical clinics where couples can play doctors and nurses to grottos, all at a reasonable price.