Contrary to what we think that fat is all to blame for rising obesity among children and adults, it is time to consider the sugar present in cereals and fizzy drinks which amount to massive weight gain.
Dr Robert Lustig, a leading Pediatrician, has compared sugar to controlled drugs, which is extremely toxic and addictive too. "We need to wean ourselves off. We need to de-sweeten our lives. We need to make sugar a treat, not a diet staple," he said.
"The food industry has made it into a diet staple because they know when they do you buy more. This is their hook. If some unscrupulous cereal manufacturer went out and laced your breakfast cereal with morphine to get you to buy more, what would you think of that? They do it with sugar instead," he added.
His recent book, "Fat Chance: The Bitter Truth about Sugar", has become extremely popular in America and is an account of a decade long analysis of the bad effects of sugar on metabolism and disease.
His analysis has found that in countries where people had greater access to sugar, the incidence of diabetes was higher. It is high time the government gets its act together in regulating the food industry as regards sugar content of products. The food industry must put their effort in reducing the amount of sugar in foods rather than attacking fat.