About Careers Internship MedBlog Contact us

Recipe Change in New Chocolate Digestive Recipe Not Taken Well

by Savitha C Muppala on March 2, 2013 at 10:18 AM
 Recipe Change in New Chocolate Digestive Recipe Not Taken Well

The favorite tea time biscuit, the chocolate digestive biscuits by McVitie's, has gone down the popularity chart after the recipe was changed by its manufacturer.

Majority of the shoppers preferred the original recipe. They miss the crunchiness of the earlier biscuits. Further, new biscuits have more calories than the old ones.


A Which? Survey conducted earlier among 1000 people in May 2012, found the popularity of the chocolate digestive still high and was clearly the nation's favorite.

A spokesman for the McVitie's said: "McVitie's Chocolate Digestives are the Nation's favorite biscuit. The British public love our biscuits so we have not reformulated the biscuit itself in any way or changed the "eat" of the product. We have just added on more chocolate, hence the "now with more chocolate" statement on pack to communicate this.The feedback we've had is that people like it."

Source: Medindia
Font : A-A+



Recommended Readings

Latest Diet & Nutrition News

Unhealthy Snacking May Raise Risk of Metabolic Diseases
By replacing healthy meals with unhealthy snacks, one-fourth of people counteract the benefits of wholesome meals, increasing their risk of metabolic disorders.
Secret Behind America's Junk Food Obsession
Recent study underscores that food items from tobacco-affiliated companies exhibit a higher level of "hyperpalatability" compared to their rivals.
Keto Diet: A Recipe for PCOS Women to Boost Their Fertility
The Keto diet may improve reproductive health in PCOS women, reducing testosterone levels & aiding weight loss.
Lifelong Influence of Early Diet on Healthy Aging
A new study conducted in yeast underscores that maintaining a healthy diet during early life can significantly contribute to overall well-being during the aging process.
Disease-Causing Bacteria Found in Sanitized Ready-To-Eat Salad
A study offering a comprehensive review of research concerning minimally processed vegetables (MPVs), particularly centered on the Brazilian market.
View All
This site uses cookies to deliver our services.By using our site, you acknowledge that you have read and understand our Cookie Policy, Privacy Policy, and our Terms of Use  Ok, Got it. Close
Greetings! How can I assist you?MediBot

Recipe Change in New Chocolate Digestive Recipe Not Taken Well Personalised Printable Document (PDF)

Please complete this form and we'll send you a personalised information that is requested

You may use this for your own reference or forward it to your friends.

Please use the information prudently. If you are not a medical doctor please remember to consult your healthcare provider as this information is not a substitute for professional advice.

Name *

Email Address *

Country *

Areas of Interests