Sex and City has found some new fans at the British Association of Dermatologists (BAD) after the organization attributed the near extinction of pubic louse to the hit TV series.
According to BAD, the incidence of pubic lice fell from 0.41 percent to 0.17 percent between 1997 and 2003.
The fall coincided with the rising popularity of hair removal which grew into a multibillion dollar industry, encouraged by a scene in Season 3 of Sex and City where Sarah Jessica Parker's character Carrie Bradshaw visits Los Angeles for a wax.
"What we have seen at work is the law of unintended consequences, in popularizing hair removal Carrie Bradshaw and co. have contributed to ridding humanity of pest that had plagued humans for millions of years. Sadly there isn't an Emmy for that", lead researcher Dr Kun Sen Chen said.