Boys begin to act macho, say members of a parenting website. Users of netmums website are complaining that kids seem to be under pressure to grow up very fast.
Girls are worried more about their looks by the age of 12. It has been labeled as a bad blend of marketing, media and peer pressure. "The pace of modern life is so fast that it is even snatching away the precious years of childhood. Children no longer want to be seen as children, even when as parents we know they still are. There needs to be a radical rethink in society to revalue childhood and protect it as a precious time - not time to put pressure on children to grow up far too fast," said website's co-founder Siobhan Freegard.
Parents are concerned that children are under pressure to grow up fast and behave in a manner older than their years. Children seem to be growing up in an oversexualized culture.
"Children need time to grow and emotionally mature in order to cope with what life throws at them," says Ms Freegard.
Allow children the time and space to grow and mature into healthy individuals. Let us not rush them into adulthood, especially when they are not physically or emotionally prepared for it.