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Love Letter Has Lost Its Charm Among Britons

by Medindia Content Team on November 25, 2007 at 3:48 PM
Love Letter Has Lost Its Charm Among Britons

The love letter, which was once the most popular medium to express the deepest emotions, has lost its charm amongst Britons, with fewer than one in five receiving a love letter in the past 12 months.

A new survey has shown that only 17 percent Brits have received a letter from a lover in the past year and only 28 percent received a love letter in the last five years.


A survey of more than 1,000 people for the Bradford & Bingley building society found that today's generation of online and speed daters have little time for the old-fashioned love letter.

Over one third (35 percent) of those aged between 16 and 34 have never penned a letter to their sweetheart, compared to just 14 percent of those over 55 years of age, the survey found.

According to the survey, singletons were more likely to have received a love letter than those who were married or living together.

However, letter writing retains its popularity when it comes to staying in touch with loved ones.

Nearly two-thirds (63 percent) of those questioned had received a personal letter from a friend or family member within the last six months and only 6 percent said they had never received such a letter.

More than half (51 percent) had written a personal letter to a friend or family member in the last six months.

The survey also showed that writing a letter remains the most popular way of saying thank-you, with more than a third (34 percent) of those questioned typically putting pen to paper to thank someone for a present or gift.

"The old-fashioned love letter appears to have had its day, but writing a letter remains a popular way of staying in touch," the Daily Mail quoted Bradford & Bingley head of savings Paul Whitlock, as saying.

Source: ANI
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