Experts claim that with a lot of women buying lip products this year, the sales gain for this segment have grown to double-digit.
In fact, lip-product sales were on par with sales for nail products, reports Women's Wear Daily and and the beauty industry gave a lot of attention to nail polish this year.
Sales of Nail Polish Soar Over Lipstick for The First Time
Nail polish is in great demand, and everybody wants to flaunt well manicured nails with hip and happening varnishes that even offer denim and furry finishes.
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Huffingtonpost.com reports that the statistics from global market research company The NPD Group Inc reveals that in 2012, nail polish sales hit $768 million, up 32 percent from the year before. That made nails, the fastest-growing segment within the beauty industry, prompting brands to turn their focus to customers' hands in 2013.
But in the past 12 months, lipstick turned out to be the big winner.
"Lip really is the new nail," said Laura Weinstein, vice president marketing of Sally Hansen and NYC New York Color.
Source: IANS
"Lip really is the new nail," said Laura Weinstein, vice president marketing of Sally Hansen and NYC New York Color.
Source: IANS
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 Fears of Lead Containing Cosmetics Prompt Lipstick Warning in OzWomen Down Under have been asked not to wear lipsticks, following concerns that several big cosmetic brands could contain poisonous lead. | Advertisement
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