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British Women Outnumber Men 2 to 1 in Social Media Use

by Kathy Jones on May 31 2012 9:23 PM

 British Women Outnumber Men 2 to 1 in Social Media Use
The number of women who use social networking websites and who admit that they would miss social media the most if the Internet was to go in a meltdown is double than that of men, a new survey revealed.
The survey commissioned by BT, questioned more than 2,000 British people, to examine the habits of Internet users and the difference between how men and women use the web.

The study found out that over half of female Internet users used social networking websites such as Twitter and Facebook, while only 34 percent of men surveyed admitted to doing so.

Similarly, 18 percent of women surveyed believed that, if the Internet no longer existed, they would miss social media websites the most.

This compares to just seven percent of men, most of whom said that they would miss most the ease of administration online, such as web banking.

The survey also quashed some of the popularly held stereotypes regarding the way the two sexes use the Internet.

For example, the study showed that nine percent of women play online games compared to only eight percent of men, whilst 13 percent of men use content sharing websites, such as Flickr, YouTube and Vimeo, compared to only six percent of women.

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It is often thought women are much bigger online gamers than men.

The statistics show that while more women use the internet for research purposes - such as looking up shopping deals, more men turn to the web to supplement their learning and expand their knowledge on various topics.

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"This research makes it clearer than ever how the nation has embraced the internet across all aspects of life and, in particular, the different way men and women use the Internet. People now take for granted that they can manage their life all in one place, from shopping and banking to entertainment and social media," the Telegraph quoted John Petter, managing director of BT's Retail Consumer Division, as saying.

Source-ANI


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