
95% Americans with celiac diseases
go undiagnosed in America. It is one of the most common genetic disorders in
the world but goes undiagnosed several times. Owner of Cream of Rice (a
gluten-free American breakfast staple), B&G Foods, announced a proper
sponsorship of the Celiac Disease Foundation (CDF). CDF strives to promote
awareness of Celiac Disease.
Living with gluten sensitivity makes it difficult to find diet-friendly
food options. Therefore B&G Foods has teamed up with CDF to come up with easily accessible, affordable gluten-free food products to
families with celiac diseases.
Increased awareness of celiac diseases and gluten sensitivity has led to a significant growth in the market of gluten-free products. Sales report of gluten-free foods in 2010 has seen a 30% surge from 2006.