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Vitamin Shoppe, Inc. to Present at the 2010 Bank of America Merrill Lynch Consumer Conference

Thursday, March 4, 2010 Press Release
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NORTH BERGEN, N.J., March 3 Vitamin Shoppe, Inc. (NYSE: VSI) today announced that it will be participating in the 2010 Bank of America Merrill Lynch Consumer Conference being held on March 10 - 11, 2010, at The Palace Hotel in New York. Mike Archbold, Chief Operating Officer and Chief Financial Officer, is scheduled to present on Wednesday, March 10, and the presentation will be broadcast live beginning at approximately 8:25 a.m. Eastern time. The presentation will also be webcast live on the Investor Relations section of Vitamin Shoppe's website at www.VitaminShoppe.com.
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About Vitamin Shoppe, Inc. (NYSE: VSI)

Vitamin Shoppe is a leading specialty retailer and direct marketer of nutritional products based in North Bergen, New Jersey. The company sells vitamins, minerals, nutritional supplements, herbs, sports nutrition formulas, homeopathic remedies, green living products, and health and beauty aids to customers located primarily in the United States. The company carries national brand products as well as exclusive products under the Vitamin Shoppe, MD Select, and VS Basics proprietary brands. The Vitamin Shoppe conducts business through more than 400 company-owned retail stores, national mail order catalogs, and websites, www.VitaminShoppe.com and www.EcoShoppe.com and has a social community site at www.VSconnect.com.

SOURCE Vitamin Shoppe, Inc.
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