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PR Newswire Broadcast Minute for Monday, March 10, 2008

Tuesday, March 11, 2008 General News
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Kmart Pharmacy to Launch First $1 OTC Program

Kmart Pharmacy has announced the launch of the American Fare DollarProgram, which offers pharmacy customers a choice of ten over-the-countermedications from Kmart's proprietary American Fare brand for only one dollarwith every prescription purchase.
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Popular O-T-C medications in the program include aspirin, ibuprofen,children's pain reliever, baby aspirin, nasal decongestant, cough suppressant,anti-diarrhea medication and cold and allergy tablets.
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The program has launched at Kmart pharmacies in Florida and will beavailable at every Kmart in April.

America's Egg Producers Donate 12 Million Eggs to America's Second Harvest

According to recent research by the United States Department ofAgriculture, 12-point-six million American households are food insecure,finding it difficult to provide enough food for their family members.Recognizing that nutritious foods are often hard to come by for thesefamilies, America's egg producers are donating more than 12 million eggs, oneof the highest quality protein foods available, this month to America's SecondHarvest -- The Nation's Food Bank Network, which is the largest hunger-relieforganization in the United States.

UNIVERSAL PICTURES, MARVEL STUDIOS AND MTV NETWORKS PRESENT AN EXCLUSIVEFIRST LOOK AT TEASER TRAILER FOR 'THE INCREDIBLE HULK' IN MULTI-NETWORK'ROADBLOCK' WEDNESDAY, MARCH 12

The first teaser trailer for the hotly anticipated summer superhero epic"The Incredible Hulk," will have its exclusive broadcast debut in asimultaneous "roadblock" on seven networks on Wednesday, March 12th. Thisfirst opportunity to see material from the motion picture will be aired atapproximately nine-56 p-m Eastern time on M-T-V,M-T-V-U, M-T-V-2, V-H-1, Spike T-V, Nick at Nite and C-M-T.

The PR Newswire Broadcast Minute is available by email at no charge tomembers of the media who sign up for PR Newswire for Journalists,http://www.prnewswire.com/media . For more information, contact Rob Fisher at408-365-8793 or email [email protected] .Full story at:http://media.prnewswire.com/en/jsp/main.jsp?resourceid=3683130

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