Orangetheory® Fitness Finalizes Expansion Into All 50 States With New Wyoming Studio

Friday, July 26, 2019 General News
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The Heart-rate Based Interval Training Fitness Franchise Opens First-Ever Studio in Jackson Hole, Wyoming.

JACKSON HOLE, Wyo., July 26, 2019 /PRNewswire-PRWeb/ -- Orangetheory® Fitness, the scientifically backed and fast-growing

fitness franchise, today announced the expansion of its National footprint into the 50th state, Wyoming. The new studio will be coming to Jackson Hole, located at 150 W. Simpson Ave. The new location will boast a member-first lobby experience and feature custom studio wall mural by local Artist Haley Badenhop.

The Jackson Hole studio, owned and operated by Kellie Long and Kevin Turner, will celebrate its grand opening with a VIP party, including studio tours and giveaways from local area vendors, on July 27 starting at 3 p.m. The studio will officially be open to founding members on the same morning, with classes starting at 7:30 a.m. The new location will also offer custom OTF retail by Stio, a Jackson Hole retail brand.

"We are excited to bring Orangetheory Fitness to the Jackson Hole community and help members live even healthier, more vibrant lives," said Kellie Long, Orangetheory® Fitness Jackson Hole franchisee. "We can't wait to show residents how our science-backed workout will help enhance their fitness levels outside of the studio too, giving them more energy and results for popular outdoor activities like biking, climbing, snowboarding or whatever else they may be doing out on the mountain."

Kellie Long has had a passion for health and wellness long before she helped create the very first Orangetheory Fitness studio in 2010 with husband, Dave Long. After graduating college, Long focused on operations, training and data analytics at various brands in the health and fitness segment. As a lifelong athlete, Long has always been dedicated to fitness, excelling in volleyball, track and basketball. Nothing comes close to the results she's found through Orangetheory's full-body, science-based, one-hour workout experience.

"In order to bring the most personalized and successful results, our studio will introduce a more dynamic layout, with the latest and greatest Orangetheory technology along with a new look and feel," said Long. "When you come in you are going to be greeted by a member of our staff, and we are going to sit down to go over exactly what you are about to experience, talk to you eye-to-eye and dial in exactly where you're at." This open, minimalistic layout will better allow members to create relationships with the Orangetheory team and their fellow classmates, further continuing to foster the amazing community within our studios.

Each Orangetheory class consists of a 60-minute, full-body workout that is taught by highly-trained coaches. The program is focused around heart-rate based interval training which helps members elevate their heart rate to the "Orange Zone," which is 84-91 percent of their maximum heart rate. Twelve minutes in the Orange Zone raises your heart rate and makes your burn more calories for up to 36 hours.

Each studio is equipped with treadmills, water rowing machines, mini bands and TRX® suspension unit systems and plenty of free weights and benches. Coaches conduct personalized group sessions designed for 24 participants at a time, an approach complemented by technology advancements. Through its game-changing technology, Orangetheory advances its mission by giving members even better tools to capture performance data, measure their overall workout results and set new goals.

Orangetheory Fitness launched its first studio in Fort Lauderdale, Florida in March 2010, and has transformed into one of the world's top fitness franchises, with more than 1,200 studios in 50 states and 22 countries. The 60-minute, five zone heart-rate monitored interval training concept combines a unique trifecta of science, coaching, and technology to give members More Life. With this new studio, the company shows no signs of slowing down and plans to continue to grow its global footprint.

For more information on the Jackson Hole Orangetheory Fitness and membership packages, please call (307) 459-6141. More information on Orangetheory Fitness is available on Orangetheory's website. Follow Orangetheory Fitness on Facebook, Twitter and Instagram for the latest news and trends.

About Orangetheory Orangetheory® ( makes it simple to get more life from your workout. One of the world's fastest-growing franchise companies, Orangetheory has developed a unique approach to fitness that blends a unique trifecta of science, coaching, and technology that work together seamlessly to elevate participants' heart rates to help burn more calories. Backed by the science of excess post-exercise oxygen consumption (EPOC), Orangetheory workouts incorporate endurance, strength, and power to generate the 'Orange Effect' – whereby participants keep burning calories for up to 36 hours after a 60-minute workout. Orangetheory franchisees have opened over 1,200 studios in 50 U.S. states and 22 countries. The company was ranked #60 in Inc. magazine's Fastest Growing Private Companies List and listed as #25 on the 2019 Entrepreneur Franchise 500 list. Visit for global franchise opportunities.


SOURCE Orangetheory

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