LOS ANGELES, Aug. 14, 2019 /PRNewswire-PRWeb/ -- Mineralgia, the innovative, new, natural Dead Sea mineral and plant-based
"Exhibiting a pain relief cream at a beauty expo makes perfect sense," said Dr. Rozenberg. "For one thing, it is hard to be beautiful when you are in pain. More importantly, the global #selfcare movement is causing the wellness and beauty industries to merge as consumers embrace the practice of mindful consumption. Wellness also includes the environment, with the market demanding ethical products that are vegan, sustainable, organic, and clean. We are delighted to be exhibiting at IBE with so many other innovative brands whose core value is to facilitate head-to-toe wellness."
Mineralgia provides immediate and long-lasting relief from back and joint pain, sprains, arthritis, sore muscles, minor injuries and overexertion. The emollient formula relieves pain with Camphor and Menthol; heals with pure, concentrated minerals from the Dead Sea, including Dead Sea Salts and Magnesium; soothes, calms and moisturizes with plant essential oils, including: Aloe Vera, Arnica Montana, Avocado, Chamomile, Eucalyptus, Evening Primrose, Hemp Seed, Kiwi, Lemongrass, Lavender, Mandarin, and Olive.
"When formulating Mineralgia, I had a long list of attributes it had to contain and benefits it needed to provide. First was its efficacy in terms of relieving pain. It had to be vegan, plant-and mineral-based, paraben and gluten-free," continued Rozenberg. "Just as importantly, I wanted the experience of using this product to be as luxurious as that of a high-end body lotion. It is light, non-greasy, and moisturizing. While the camphor and menthol have a light medicinal, smell, it fades quickly, as it soothes, calms, heals, and relaxes muscles."
Now in its fifth year, IBE will be held in NYC at Pier 94, August 21-22, 2019. Mineralgia will be in booth I-506.
About Mineralgia Mineralgia was developed by Los Angeles chiropractor Dr. Brigitte Rozenberg for the patients of her wellness practice, with the goal to provide safe, everyday relief from acute and chronic pain in order to facilitate whole-body healing. Made in the USA in an FDA-approved facility, Mineralgia is formulated with globally-sourced natural ingredients and is Paraben-free, Gluten-free, vegan and not tested on animals. It complies with the FDA OTC Pain Relief Monograph. Mineralgia comes in a 3.4 oz/100 ml tube that retails for $34.95 and is available for purchase at Mineralgia.com; retail stores; fitness centers; pharmacies; and through wellness and fitness professionals. For more information, contact Elisabeth Hinckley at eah(at)eahpr.com.
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