Laura Schoen Named to Medical Marketing & Media's Second Annual Hall of Femme List

Tuesday, April 11, 2017 General News
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? List Features Outstanding Female Leaders Across Healthcare Industry -

NEW YORK, April 11, 2017 /PRNewswire/ -- Medical Marketing & Media named Laura Schoen,

Weber Shandwick president of Global Healthcare & chair of Latin America, to its 2017 Hall of Femme list. The program honors 16 senior female leaders throughout the biopharma, medical device, diagnostic and agency sectors of the healthcare industry who have made a significant impact in marketing and communications over the past year. Schoen's tenure in the healthcare communications field spans nearly two decades. Her vast remit ranges from developing and managing programs around pharmaceutical product campaigns, to advising clients on crisis preparedness, corporate positioning and issues management.

"The world of healthcare is growing increasingly complex, but Laura has an expert ability to distill complicated issues into effective creative campaigns that put patients and their wellbeing at the center," said Andy Polansky, Chief Executive Officer, Weber Shandwick. "I admire Laura's unwavering curiosity and determination to solve problems. We're fortunate to have her at the helm of one of our firm's fastest-growing practice areas."

Schoen has led the growth of Weber Shandwick's Global Healthcare practice since joining the firm in 2000, providing strategic counsel and insights to some of the most visible multinational healthcare-related brands in the world. The firm's global practice spans North America, Europe, Asia and Latin America, with expertise in cardiology, immunology, CNS, oncology, anti-infectives, antivirals, metabolic disorders, eye care, orthopedics, pediatrics, women's health, medical devices and more.

Under her leadership, Weber Shandwick's work, in partnership with clients, has been recognized by Lions Health, CLIOS Health, PRWeek, and The Holmes Report. Schoen was recently recognized by PRWeek and MM&M on the inaugural Health Influencer 50 List, which recognized individuals across the health spectrum for their passion, determination and innovative thinking.

About Weber Shandwick Weber Shandwick is a leading global communications and engagement firm in 79 cities across 34 countries, with a network extending to 127 cities in 81 countries. The firm's diverse team of strategists, analysts, producers, designers, developers and campaign activators has won the most prestigious awards in the world for innovative, creative approaches and impactful work. Weber Shandwick was the only public relations agency included on the Ad Age Agency A-list in 2014 and 2015 and the only PR firm designated an A-List Agency Standout in 2017. Weber Shandwick was honored as PRWeek's Global Agency of the Year in 2015 and 2016, The Holmes Report's Global Agency of the Year in 2010, 2012, 2014 and 2015 and The Holmes Report's Global Digital Agency of the Year in 2016. The firm deploys deep expertise across sectors and specialty areas, including consumer marketing, corporate reputation, healthcare, technology, public affairs, financial services, corporate social responsibility, financial communications and crisis management, using proprietary social, digital and analytics methodologies. Weber Shandwick is part of the Interpublic Group (NYSE: IPG). For more information, visit

Contact: Kim Dixon                Company: Weber Shandwick            Phone: 212-546-7876 Email:         

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SOURCE Weber Shandwick


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