Granger Cobb Assumes Chairmanship of Assisted Living Federation of America

Wednesday, May 26, 2010 Corporate News
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New Chairman and Directors are Introduced at 2010 ALFA Conference & Expo

PHOENIX, May 25 /PRNewswire-USNewswire/ -- The Assisted Living Federation of America (ALFA) today announced that Granger Cobb, president and co-chief executive officer of Emeritus Senior Living, is the new chairman of the ALFA Board of Directors.

Cobb succeeds Tiffany Tomasso, former COO of Sunrise Senior Living, who served as ALFA chairman for the past two years. "Granger is extraordinarily in tune with the challenges affecting senior living and the numerous opportunities that lie ahead for the organization and its members," said Tomasso.

"ALFA's growth and success during the past few years is due to the tireless efforts of people like Tiffany, who have solid convictions about advocating for choice, independence, dignity and quality of life," said Cobb. "A growing number of seniors and their families are turning to senior living for assistance. I look forward to working with ALFA's experienced leadership to serve our members and highlight matters important to our field during this extraordinary time."

Cobb is joined on the ALFA Executive Committee by Vice Chairmen Loren Shook, president and CEO of Silverado Senior Living, and Mark Ohlendorf, co-president and CFO of Brookdale Senior Living; Secretary Pat Mulloy, president and CEO of Senior Care, Inc.; and Treasurer Skip Comsia, CEO and president of SRC Retirement. Tiffany Tomasso assumes a role on the Executive Committee as Immediate Past Chairman.

New directors taking office this month are: Chuck Herman, executive vice president and chief investment officer of Health Care REIT; Laura McDuffie, senior vice president for Operations at Sunrise Senior Living, and Blair Minton, the founder of BMA Management, Ltd.

Other directors include Michel Augsburger, president and CEO of Chancellor Health Care; Brenda Bacon, president and CEO of Brandywine Senior Living; Stephen Benjamin, president and COO of Horizon Bay Retirement Living; Sue Farrow, president and CEO of Integral Senior Living; Stephanie Handelson, COO of Benchmark Assisted Living; Brad Klitsch, senior vice president of Market Development, Direct Supply; Mike Leader, president and CEO of Country Meadows Retirement Communities; Bruce Mackey, president and CEO of Five Star Senior Living; and Steven Vick, CEO of Signature Senior Living.

"It is a privilege to serve ALFA and work for such a distinguished and influential board of senior living leaders," said Richard Grimes, president and CEO of the Assisted Living Federation of America. "Under Tiffany's leadership, ALFA resolved some tough public policy issues that, as a result, have created some new opportunities for us. I have no doubt that under Granger's leadership, we will continue to increase our influence in public policy, grow as a professional association and make exceptional contributions to the senior living movement."

About The Assisted Living Federation of America

The Assisted Living Federation of America (ALFA) is the largest national association exclusively dedicated to professionally managed assisted living communities and the seniors and families they serve. For 20 years, ALFA has worked to educate policymakers and consumers by advocating for informed choice, quality care, and accessibility for all Americans. ALFA's member-driven programs promote business and operational excellence through education, research, publications, professional networking and online tools designed to foster collaboration and innovation in the field of senior living. Visit ALFA's Web site at

SOURCE Assisted Living Federation of America

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