Attune(R) Foods is the Official Natural Digestive Health Product of the Boston Red Sox

Wednesday, May 26, 2010 General News
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Two Boston Originals Since 1908 Join Together to Help Red Sox Nation Live a Healthy Lifestyle

BOSTON, May 26 /PRNewswire/ -- Attune Foods, the leader in innovative foods for digestive health, is proud to announce

its status as the official natural digestive health product of the Boston Red Sox.  

"Like the Red Sox, Attune's Uncle Sam cereal is a Boston original founded in 1908," said Rob Hurlbut, CEO of Attune Foods. "Attune naturally wanted to partner with the Boston Red Sox to help all New Englanders start their day with a nutritious breakfast. Just as the Boston Red Sox players recognize the importance of nutrition and wellness, our products offer only natural, pure, recognizable ingredients that taste good and contribute to a healthy lifestyle."

Attune's flagship cereal, Uncle Sam, is comprised of the simple, natural ingredients contained in the original recipe without additives, chemicals or sugars.  Used regularly, Attune's cereal and Probiotic Chocolate Bar products help build energy, strength and improved digestive health.  Attune will be visiting Boston communities throughout the summer to provide free samples, taste tests and help people learn how they can achieve greater health through natural and Probiotic foods.

"My goal as the team nutritionist is to help our players find healthy and tasty products," said Red Sox team nutritionist Tara Mardigan.  "Attune's products have been a great fit.  The probiotic bars are a perfect snack."

Attune foods can be found in 80% of the grocery retailers in the Boston area, including BJ's, DeMoula's, Hannaford, Shaws, Whole Foods and online at Attune also recently expanded its digestive health food portfolio, acquiring Erewhon and Uncle Sam cereals which can be found at grocery retailers nationwide, as well as Skinner's Raisin Bran and New Morning cereal and graham crackers.

About Attune Foods

San Francisco-based Attune Foods is dedicated to bringing innovation to the food business by creating convenient, great tasting natural foods that promote digestive health and wellness. Introduced in January 2007, Attune Probiotic Bars combine great taste with the health benefits of the most effective probiotic strains to support the digestive system, immunity, and overall well being. Attune recently introduced all-natural Attune Probiotic Granola Munch – a crunchy and delicious granola with chocolate or yogurt chips that deliver a probiotic boost. Attune also offers an array of cereal products including Erewhon, Uncle Sam, Skinner's Raisin Bran and New Morning cereal and graham crackers. To find out more about Attune, probiotics and our mission to deliver all natural digestive health products, visit Become a fan at and follow us on Twitter @AttuneBars.

SOURCE Attune Foods

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