Medindia

X

What Has Preference for Organic Food Got to Do With Acts of Kindness?

by Savitha C Muppala on  February 20, 2013 at 7:46 AM General Health News   - G J E 4
The preference to shop for organic food may be a hint to the others of the type of person you are, researchers found in a recent study.
 What Has Preference for Organic Food Got to Do With Acts of Kindness?
What Has Preference for Organic Food Got to Do With Acts of Kindness?
Advertisement

What you shop for in food items may leave a sign of the kind of person you are, researchers say and go on to explain that those who buy organic food are not so kind and helpful to others.

Advertisement
Offering a rationale, researchers explained that organic food affords a greater sense of security and reduces the need to act with more kindness. Also, people on organic food tend to hold strong views and judgments on immoral behavior. On the contrary, those who like comfort foods were found to be more social. They also adopted a milder approach towards moral behavior.

'The possibility is that those who simply purchase organic products will be less likely to engage in other meaningful acts of environmental protection. Although organic products are indubitably environmentally sound and ethical choices, perhaps milder, more subtle advertisements could help promote the beneficial qualities of these products without inadvertently inducing moral licensing in its consumers,' said psychologists.



Source: Medindia
Advertisement

Post your Comments

Comments should be on the topic and should not be abusive. The editorial team reserves the right to review and moderate the comments posted on the site.
User Avatar
* Your comment can be maximum of 2500 characters
Notify me when reply is posted I agree to the terms and conditions

You May Also Like

Advertisement
View All