British sex toy company, SexShop365, has come out with a new vibrating bike seat cover, called Happy Ride, which promises to make a bike ride even more pleasurable
The seat cover positions a small vibrator in the middle of the seat, offering the kind of "great pleasurable heights."
It comes equipped with a discreet control to either raise or lower the vibration and is supposed to be relatively quiet.
The product costs roughly around 37 dollars.
According to a study by BikesBelong.org, even though biking is the second most popular outdoor activity in the United States, it's about to get more of attention.