People posting important life events - whether positive or negative news - on Facebook is better understood after a new study.
In the article 'How Are Important Life Events Disclosed on Facebook? Relationships with Likelihood of Sharing and Privacy,' Jennifer Bevan, Chapman University, Orange, CA, focused on when Facebook users share information on important life events, do they prefer to do so directly (detailed status updated or wall posts) or indirectly (photos, change of job title).
AdvertisementThe results concluded that person chooses to share such news depends on whether the event was positive or negative.
They reported that the specific event itself did not determine how an individual would share the news on Facebook, rather whether it was positive or negative. Users tended to share positive life events indirectly and negative life events directly.
The study is published in Cyberpsychology, Behavior, and Social Networking, a peer-reviewed journal from Mary Ann Liebert, Inc., publishers.
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