In the US, people who drink beer on a regular basis confess to being more outgoing, lovers of rock and roll, happy at work and food enthusiasts, suggests a study released to coincide with National Beer Day on Tuesday.
The study by Letsgraba.beer and market research company Wakefield Research revealed that 53.8% of beer enthusiasts consider themselves outgoing, while only 42.7% of non-beer drinkers exhibit the same tendency. The alcoholic beverage particularly helps men to socialize, something 56.5% of them acknowledge, while most women claim that alcohol plays no part in their sociability.
AdvertisementWhen asked about the music they listen to, 72.6% of beer drinkers prefer rock, while 27.4% prefer hip hop. However, rock and roll is the favored musical genre among non-beer drinkers with 84.5% preferring it to hip hop.
In terms of job satisfaction, 79.7% of beer drinkers say they are happy with their jobs, while only 57.8% of non-beer drinkers made the same claim. The study also reveals that 67.2% of beer drinkers are food enthusiasts, opposed to 38% among non-beer drinkers.
Letsgraba.beer and Wakefield Research interviewed 1,000 Americans over the age of 21 (US legal drinking age) for the study.
Interviews were conducted between March 5 and 19 in Los Angeles, Chicago, Atlanta, Houston and Denver.
The survey has a 3.1% margin of error.
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