Facebook, the social networking giant is reportedly testing a new feature that emits a ping sound when a user writes on your Timeline, sends you a message or invites you to an event.
"We are currently testing a sound with notifications," a Facebook spokesperson said.
"It's only testing with a small percentage of people and it can be controlled from the Account Settings page," the spokesperson added.
According to Mashable, the test was first spotted by a VentureBeat reporter whose profile page was among the test audience.
The writer posted a video and noted he "hates" it already.
We can assume many others will not be pleased to hear a constant stream of sound alerts, the report said.