A new study has revealed that online video streaming went up by 60 percent every year, while traditional television viewing fell down by four percent, in the United States.
The Verge reported that according to Nielsen viewing figures, an average American watched approximately 11 hours of streaming video in the last month as compared to 7 hours a month a year ago. TV viewing was 141 hours a month as opposed to 147 hours a month in the last year.
AdvertisementThe emerging trend could be due to consumers trashing pay TV subscriptions for online alternatives.
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