A UK survey has thrown light on what Brit men fear the most - greying hair which gives them a panic attack.
More than half of those polled about their appearance said going grey was their worst fear.
Hair loss or thinning came second, with unwanted hair in the nose and ears in third place.
Being overweight and having yellow teeth were the next biggest concerns.
And it has emerged that 45 is the age where real discontent sets in about how a man sees himself.
More than a quarter of those aged between 45 and 54 disliked four aspects of their appearance, compared to an average of just over one in ten men overall.
"Although grey hair is traditionally seen as a mark of distinction in men, the reality is many men are unhappy with their newfound gravitas," the Daily Mail quoted a spokesman for Mintel, the polling firm that carried out the survey, as saying.
"The physical changes associated with ageing can act as a catalyst to mid-life crisis as men become less content with their appearance after the age of 45.
"Men's unhappiness with their appearance is not helped by their disbelief in the claims that grooming products make.
"Older men are significantly more likely than younger men to disregard a number of beauty and personal care products as being completely unnecessary and are also less content with the product results.
"And the cynicism of older men extends not only to the claims that beauty products make, but also to a reluctance to try beauty services," he added.