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Vegan Celebs Rally To Save The Planet With Some Effective Endorsements
Though figures such as Robert Redford and Sting quietly started campaigning for the environment years ago, at Oscars night stars from DiCaprio to Forest Whitaker are shunning gas-guzzling stretch limousines for greener alternatives, hybrids that run on gas/electricity or vehicles that run on bio-fuels.
"A few years ago you'd never see a hybrid or green car at the awards," Alan Shandeling, who heads the California Livery Association, told AFP.
Last year, the US film industry issued a "Best Practices Guide for Green Production" for movies and TV, and the latest 7th season of "24 Hours" claims to have reduced the series' carbon footprint by 43 percent through careful management of transport, lighting and logistics.
"I'm optimistic there will be progress on the environment because consciousness of our connection to the environment is more and more apparent," Sting told AFP. "Everyone's aware now, no one can say it doesn't matter."
"I think we're probably good at planting seeds in people's minds that may bear fruit somewhere down the line," Sting added.
In Copenhagen on December 7, the eve of the summit, US boys band Backstreet Boys -- with sales of 76 million albums -- will be giving a concert backed by the European Commission, which has been running green adverts on MTV with the help of Moby, Metallica and Natalie Imbruglia.
"These sorts of initiatives allow us to reach people outside the usual band of activists," said Greenpeace spokesperson Karine Gavand. "A concert can send a message to the general public."
People like Bono and Bob Geldof "can really help", said Oliver Buston, who runs the European arm of their pro-Africa organisation One.
"After working on problems for 25 years they acquire a credibility, seriousness and understanding of the issues that enable them to talk to government officials".
Meanwhile, try ecorazzi.com to check on celebrity eco-hypocrites -- those who deliver green virtue by the bucketful while spewing planeloads of carbon from private jets plying between their multiple homes.
Source-AFP
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