We sometimes wonder how pictures of models and celebrities
in fashion advertisements look so perfect. Are they all as wrinkle-free and blemish-less
as they are portrayed to be?
Some of them have enviable physical attributes which
they must owe to the tweaking and fine tuning of photographs using Adobe
This unrealistic portrayal of images in fashion
magazines could be spurring an unhealthy trend among common people, who may
often compare themselves against these picture perfect models and celebrities.
This has led feminist legislators in Britain, Norway
and France to ask for labeling of digitally altered photos. Recently, the
American Medical Association developed a policy on body image and advertising condemning
the practice of altering photographs especially when it can encourage unrealistic
expectations of body image.
are working on a software which can measure the extent of modification done on
fashion and beauty photos. Once this is known, readers and viewers can benefit
from a realistic portrayal of pictures which is bound to make a difference in
the lives of those suffering from anxiety and eating disorders.