American drug manufacturer Janssen revealed that its premature ejaculation pill, Priligy, has been sold out after just a month since its launch in Singapore.
Janssen said that it had underestimated the demand for the drug in Singapore, adding that the first batch of pills that were expected to last for three months had been sold out in just over a month. Priligy is being marketed as the first drug to treat premature ejaculation, a condition that affects over a third of the males in Singapore.
According to a survey carried out as part of the Priligy launch early this year, over 77 percent of men suffering from premature ejaculation do not discuss their problem with a medical practitioner.
"Men tend to avoid talking about sexual matters with their physicians because of the stigma associated with the condition, and women seem reluctant to raise the issue with their men", Dr Lim Kok Bin, of the Raffles Hospital UroRenal Centre told AsiaOne.