An electric power button symbol inched past other entries to win New York's condom wrapper design contest, the city said Tuesday.
The winning design shows the familiar "on" symbol found on computers and other electronic devices.
It defeated nearly 600 other hopefuls before coming out on top of the five finalists, which included a top hat, a suggestive train tunnel and even a municipal manhole cover.
"I hope my package design reminds people that they're in control. We all have the power to protect ourselves from sexually transmitted infections, HIV/AIDS and unplanned pregnancies," said winning designer Luis Acosta.
The design will adorn millions of New York City condom packets distributed free in city bars, clinics, gyms and other locations.