Maxx medical aims that its Freedom Knee Device (Freedom Total Knee System) which is customized for Indian anatomical needs emerges among the top three choices for knee replacement. The Freedom Knee device has been approved by the United States Food & Drug Administration (US FDA), European CE and the Drug Controller General of India (DCGI).
This high-flexion knee replacement system has been specifically engineered to support the Indian lifestyle. The device supports the deep knee bending and range of motions like running, biking, transitioning from squatting to standing, and sitting on the floor cross-legged. It will help surgeons preserve more bone stock, which in turn will support patient's mobility for a long term. The Freedom Knee system will cost around Rs. 65,000 - 85,000.
AdvertisementCEO of Maxx Medical Pvt. Ltd., Mr. Ashesh Shah said, "The two major players in the market now are Johnson & Johnson and Zimmer and we want to be in the top-3 slot within the next three years. The overall knee replacement market in India is around 45,000 knees systems per year and it is clocking a demand growth of 30-40 per cent per annum."