A leading environmentalist says that wasting energy should be viewed in the same way as drink-driving.
Dr. Richard Dixon, director of WWF Scotland, says that wasting energy is an 'antisocial act' that should be viewed in the same way as drink-driving.
"We should be viewing this as an antisocial act to be wasting energy needlessly," Stv.tv quoted Dixon as telling BBC Radio Scotland's Morning Extra program.
"Even if you can afford it and you think it's your right to waste energy in any way you like, we should start to think of that as ant-social and the Government should start to crack down on that," he added.
He said that there is a 'rump of people' who will not take action in their homes to help prevent climate change.
"There's actually a rump of people who are quite well off but just can't be bothered. Saving 180 pounds a year off their energy bill by doing cavity wall insulation doesn't really attract them," he said.
"It`s those kind of people I'd really like to try to get to and say 'you're being antisocial, we're just going to come and do this and we're going to recover the money from you," he added.
He called for a 'more directive approach', saying it is an antisocial act to waste energy 'just as it is antisocial for people to drink and drive or to smoke in pubs where smoking is now banned.'