Urinary incontinence is a widespread problem. Sufferers range from young yummy mummies to 40 percent of women over 40, according to a U.K. urinary study carried out in 2000 by the Medical Research Council.
And stress incontinence is the most common form of urinary incontinence. It is prompted by a physical movement or activity that puts pressure — stress — on your bladder. Stress incontinence is not related to psychological stress. Stress incontinence is much more common in women than in men.
The Incontinence Foundation confirms that there are six million weak bladders in the U.K. and one in three women leak when they laugh, cough, sneeze or lift heavy objects. In fact, the statistics are probably much higher, as many people, not surprisingly, won't admit they have a problem.
Stress incontinence is partly due to weakness of the pelvic-floor muscles (PFM). These support the pelvic organs, bladder, uterus and rectum, and there is a high chance of developing vagina prolapse, when any or all could start to down, because the muscles become too weak. People can suffer for years, due to embarrassment or assuming they have to live with it.
It's interesting to note that while women's awareness of body care during the ante-natal period can verge on the obsessive, postnatally, it's a different story, where taking care of your body takes a low priority compared to embracing breastfeeding and a new routine.