British govt's strategy to have healthiest citizens. The govt has a scheme in the offing. The employers will encourage their workforce to be health conscious and shed their weight. One who loses the maximum weight gains the maximum by way of cash incentives, vouchers and other rewards .One who renounces junk food in favour of healthy eating and living will be rewarded handsomely.
The announcement comes after experts estimated that most of the population in Britain would be obese by 2050 unless urgent action is taken and the related rise in ill health would cost the NHS 50 billion pounds a year.
The scheme would be financed by the companies which employ the people, as they are the ones to benefit from healthy workforce. The UK Govt is planning to invest 372 million Pounds over three years to implement the strategy and annual reports will be published.
Healthy Weight, Healthy Lives will feature a series of projects run through the Well@Work scheme, led by the British Heart Foundation, which offer rewards for workers who lose weight.
The companies will have attached gyms to facilitate exercising along with dieting.