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Facebook Tops 10 Most Popular Online Brands Poll In UK
As per Nielsen Online, which tracked the top 10 most popular online brands, this equated to the UK users spending one in every eight minutes on the site.
The amount of UK time spent on Facebook increased by 3.8 billion minutes in April 2009 if compared with April 2008, when UK users spent 2.4 billion minutes on Facebook.
Second on the list came Windows Live, the new name for Hotmail, which includes Microsoft's email and instant messaging tools, with users spending 4.5 billion minutes on the site, accounting for a 9.2 percent share of the total time spent on the internet by UK users in April.
Google came in third, with users spending 2.6 billion minutes on the search site, occupying 5.3 percent share of total Internet time.
The top 10 web brands accounted for 45 percent of the total UK Internet time. Consequently the other 7,625 brands tracked by Nielsen Online, have to fight for the remaining 55 per cent of time Britons spend online.
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